A guy with glasses playing chess, making a chess move

Branding 102 by Bernard Gleton     •     January 14, 2021     •     Positioning Class Share this article: Branding 102 I’ve mentioned before in previous blogs the difference between marketing and branding. To refresh your memory a tad bit, marketing is just getting your message out to the masses where branding…

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A guy with glasses playing chess, making a chess move

Positioning Class by Bernard Gleton     •     January 7, 2021     •     Positioning Class Share this article: Positioning Class When I was a young man growing up on the west side of Detroit, a lot of the older guys that I looked up to use to have this saying; “It’s CHESS,…

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Genesis Project Podcast

Welcome To Branding Class A person that I truly respect and admire finally agreed to come teach a lesson in The School of Hard Knocks. This guest professor helped me and is a co-founder with me of Netware Technical Solutions, an IT consultancy company. He is really smart with technology and is now a budding…

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